About Mark Donnigan

I build disruptive innovative startups as a go-to-market and startup marketing consultant. My superpower is architecting go-to-market plans and marketing motions that drive real business outcomes.

If you are about to launch your metaverse or streaming video technology platform or product but worry that the marketing or go-to-market plan is not ready, or that what you are doing is not working as it should be, I can help.

Startup founders work with me because I bring immediate and tangible impact on their company in marketing, go-to-market strategy, and revenue growth.

As a veteran marketing and sales leader who has served in early and growth-stage startup environments, my teams have generated more than $500 million in revenue and shareholder value. I operate with a growth mindset as a player-coach who is accountable for all outcomes.

I am a systems thinker, and I place a high value on teamwork. I have extensive experience working alongside sales, product, operations, and finance to ensure that the business and revenue goals of the company are always exceeded.

As a marketing leader and business builder, I create go-to-market strategies, marketing frameworks, and SaaS / PLG / Sales Led motions that are effective. The advantage of working with me – having been there and done it – is that I can save you wasted cycles pursuing the wrong strategy, plan, and tactics.

Growth Stage Marketing and Mark Donnigan provides entrepreneurs and founders services to:

Develop your category by architecting the market category that is best suited to your unique technology value proposition and the problem that you solve.
Deliver high-impact marketing strategy and leadership so that you can reach your revenue goals, meet investor expectations, and scale sustainably.
Achieve go-to-market alignment across the sales and marketing organizations.
Extract the highest value from every marketing dollar and ensure the greatest impact possible from what may be limited resources.
Insider knowledge and insights about the B2B and enterprise buyer’s journey and how to navigate an increasingly fragmented customer decision hierarchy.
Operationalize marketing, from system and process development to making those first critical hires.